Key insights:
- Binance is targeting 3 billion users after passing 300 million registered users worldwide.
- Yi He said the company wants to move beyond exchange services globally.
- Binance’s long-term plan focuses on user growth, financial access, and global infrastructure.
- CZ said Bitcoin could break its past cycle pattern during the 2026 growth.
Binance is setting a larger growth target as crypto markets enter another active year. The exchange now wants to reach 3 billion users after passing 300 million users worldwide.
The goal was shared during a BNB Online session by co-CEO Yi He. It also comes as Binance founder Changpeng Zhao said crypto may see a supercycle in 2026.
Binance Expands Target After Reaching 300 Million Users
Yi He said Binance’s earlier target of 1 billion users now looks more achievable. She said the company became more confident after reaching 300 million users. Binance also described a 300 million to 3 billion vision in recent public updates.
“1 billion is a clear goal, and we can achieve that,” Yi He said. “So for this reason, we set a more aggressive goal at the 3 billion target.”
The new goal shows BNB is looking beyond trading services. Yi He said the company wants to become a financial infrastructure for the world. She added that large goals are needed for companies seeking global scale.
Binance has also linked its growth plan to wider crypto use. The company wants to move from exchange services toward a broader financial infrastructure. Its push for 3 billion users would require growth across retail, institutional, and payment use cases.
CZ Says 2026 May Bring a Crypto Supercycle
However, the user growth target came as CZ made another market-related statement. Kalshi Crypto reported that the BNB founder said crypto may see a supercycle in 2026. CZ has previously said Bitcoin could break its old four-year cycle pattern. A crypto supercycle refers to a longer market rise than past cycles.
It would mean demand stays strong for a longer period. Binance’s growth plan and CZ’s market viewpoint to rising industry confidence. But the exchange still faces global rules, market cycles, and competition from other crypto platforms. The company’s next stage will depend on adoption outside regular trading.
Furthermore, Crypto In America also hosted CZ for a wider interview. The discussion covered Binance’s 2017 launch, regulation, leadership, and global markets. The interview also touched on Binance. US, AI, and CZ’s time in prison. CZ reflected on past choices and the decisions he would approach differently.
The comments appear as BNB continues rebuilding parts of its global image. The company has faced regulatory pressure in several markets, but it remains central to crypto trading.




